Explore our case studies
Learn more about our deep experience in B2B market research and across industry verticals.
Construction Materials Company Enhances its Insulation Product
A building products manufacturer wanted to assess what drove decisions among insulation contractors and benchmark its solution against competitors. The niche product meant that it needed a B2B market research agency with a deep understanding of construction market research that could reach decision-makers who were specifically insulation contractors, not GCs.
Professional Services Firm Benchmarks AI Adoption among Competitors
A professional services firm wanted to understand the types of investments that its competitors — the top 25 accountancy firms in the US — were making into Generative Artificial Intelligence (GenAI), in terms of funding, time and human resources.